About Us

About Us - Financially Fit Business

FinanciallyFit.business is an AI driven company which helps business owners, accountants, bookkeepers, and other financial experts review and take action based on the financial trends of a business.  It’s not just receiving a profit and loss statement every month.  It’s the analysis of those statements and looking at the financial trends which are critical to the financial health of a company.

The trend graphs provide a clear picture of the business financial health.  They help you identify whether the company’s financial health is trending in a positive or negative direction.  Just as important, the trends give you early warning signs of potential issues problems such as decreasing profitability or cash flow challenges, empowering you to take proactive measures.

Our Certified Referral Partner Program

The Certified Referral Partner program is for accountants financial advisors, and coaches who want to add advisory services to their client offerings. They help business owners make sure their financial statements are accurate, analyze the results each month, and keep them on track to reach their financial goals. Certified Referral Partners must pass a financial test before being accepted by FinanciallyFit.Business as a certified Referral Partner.

About Us - Financially Fit Business - Certified Referral Program
About Us - Financially Fit Business - Ruth King

About Our Founder

FinanciallyFit.business was founded by and is led by Ruth King.  Since 1987 Ruth and her team have been analyzing financial statements and giving business owners the tools/processes to get and stay profitable and build wealth. Her clients have grown profitably and achieved their business and personal goals.

Ruth holds an MBA in finance from Georgia State University.

She is especially proud of a business partnership that she started consulting with when the company had $750,000 in revenues.  With her guidance, 16 years later, the company reached $10 million in sales and was sold for $9 million in cash.

With her help, many others have sold their businesses for millions.

She is the #1 best-selling author of 101 Dumb Financial Mistakes Business Owners Make and How to Avoid Them, Profit or Wealth?, The Courage to be Profitable, The Ugly Truth about Cash, and other award winning books.

Go to www.ruthking.info for more information about Ruth King.