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The Most Important KPI Business Owners Should Track

The Most Important KPI Business Owners Should Track

by RuthKing | Apr 27, 2026 | Business Finance, Business Practices, Profitability Strategies

In this week’s newsletter, I explain why net profit per revenue generating unit is one of the clearest ways to measure true business profitability.

Why Cashflow Is More Important Than Cash

Why Cashflow Is More Important Than Cash

by RuthKing | Apr 20, 2026 | Business Finance, Business Practices, Profitability Strategies

Cash is critical, but cash flow is what keeps your business going. Learn why profitable collections and positive cash flow matter more than cash on hand.

When Growth Hides a Profit Problem

When Growth Hides a Profit Problem

by RuthKing | Apr 13, 2026 | Business Finance, Business Practices, Profitability Strategies

A business can grow for years and still be unprofitable. This story shows how rising revenue masked a pricing problem, until growth stopped and cash flow issues surfaced.

Why You Should Check Your Bank Accounts Daily

Why You Should Check Your Bank Accounts Daily

by RuthKing | Apr 6, 2026 | Business Finance, Business Practices, Profitability Strategies

Checking your bank accounts every day takes less than five minutes and can help you catch fraud, protect cash flow, and avoid costly surprises.

5 Steps to Improve Profitability in Your Business

5 Steps to Improve Profitability in Your Business

by RuthKing | Mar 30, 2026 | Business Finance, Profitability Strategies

Profitability drives cash flow and long-term business health. Learn five practical steps to improve financial clarity, pricing, job costing, and monthly review so you can spot issues early and build a stronger business.

Why You Still Need Financial Oversight in Good Times

Why You Still Need Financial Oversight in Good Times

by RuthKing | Mar 23, 2026 | Business Finance, Profitability Strategies

A business owner walked away after a great year, only to return after losses. This real example shows why consistent financial oversight matters, even when things are going well.

The Difference Between Accounting and Finance – You Need Both

The Difference Between Accounting and Finance – You Need Both

by RuthKing | Mar 19, 2026 | Business Finance, Profitability Strategies

Many business owners treat accounting and finance as the same thing—but they serve very different roles. Accounting tells you where your business has been, while finance helps you decide where it’s going. Understanding how these two functions work together gives you clearer insights, better decisions, and stronger financial control.

Subtle Changes in Your Gross Margin Mean A Lot

Subtle Changes in Your Gross Margin Mean A Lot

by RuthKing | Mar 6, 2026 | Business Finance, Profitability Strategies

Small changes in gross margin are easy to ignore—but they often signal bigger problems developing in your business. Learn how tracking trends early can protect profitability and prevent small issues from turning into major financial setbacks.

Is 10% Net Profit Enough?

Is 10% Net Profit Enough?

by RuthKing | Jan 12, 2026 | Business Finance, Business Practices, Profitability Strategies

Many business owners aim for a 10% net profit margin—but is that actually enough? In this article, we break down what healthy businesses earn, how to evaluate profitability, and what benchmarks successful companies use.

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